Why Is Oxfam Marketing Important

Objectives. The aims for Oxfam’s marketing plan is to increase fundraising and increase awareness on issues that would lead to poverty and injustice reduction in developing countries.

How does Oxfam advertise

They are set through our site by us, our advertising partners or by other advertisers to display and measure personalised adverts and content.

This also includes social media functionality on our sites.

How is Oxfam successful

Oxfam spends all of its money directly or indirectly fighting the injustice of poverty.

On average for every £1 Oxfam spends, 83p goes on our emergency, development and campaigning work, 10p is spent on support and running costs and 7p is invested to generate future income.

Who is the target audience for Oxfam

The target market of Oxfam charitable organization is the people in poor condition and needs assistances from all areas, regions, religions, etc in all over the world.

The target market of the organization also emphasizes on people who are living in condition of injustice, specially women and girls.

Why do you want to work for Oxfam

We offer a competitive salary and a range of additional benefits to staff including flexible working options, generous pension scheme, annual leave, additional leave allowances, company sick pay, life assurance and a range of other benefits.

Our reward system aims to: Enable career progression within Oxfam.

Is Oxfam a global business

Oxfam is a global organization with affiliates in 20 countries. To see the information that is most relevant for you, visit your local Oxfam.

What are Oxfam’s smart objectives

The ultimate goal of Oxfam is to end the injustice of poverty. Through the period covered by the Plan, to 2019, we want to see consolidation of the gains that have been made over the past decade in reducing poverty, measured in terms of income levels as well as equality.

Why was Oxfam created

Oxfam International was formed in 1995 by a group of independent non-governmental organizations. They joined together as a confederation to maximize efficiency and achieve greater impact to reduce global poverty and injustice.

What does Oxfam stand for

Credit: Oxfam Archive. The name ‘Oxfam’ comes from the Oxford Committee for Famine Relief, founded in Britain in 1942.

Oxfam International was formed in 1995 by a group of independent non-governmental organizations.

Does Oxfam have a positive or negative impact on the community

Working with local partner organisations, Oxfam helps people to work their way out of poverty – and stay out of it.

Oxfam supports people in realising their rights, for example, to education and health care.

How many people has Oxfam helped

Last year, Oxfam supported 13.1 million people to fight poverty. With your support, we provided life-saving supplies to families hit by the world’s worst conflicts and natural disasters.

What has Oxfam International accomplished

Make Poverty History The campaign ensured that global poverty was placed higher on the national and global agenda than ever before.

As a result, G8 leaders cancelled the debts of 18 poor countries, doubled aid to Africa, and promised huge financial commitments in new aid money.

How does Oxfam help the poor

Oxfam is a global movement of people, working together to end the injustice of poverty.

Working with partners, we use a combination of practical tactics and innovation to deliver development programs, public education, campaigns, advocacy and humanitarian assistance in disasters and conflicts.

Who are Oxfam’s stakeholders

The main external stakeholders of Oxfam are the donors and supporters, coalitions and alliances, suppliers, governments, the private sector, academic institutions, the wider public and the environment (Oxfam International, 2020).

How is Oxfam a NGO

“In many ways, Oxfam encapsulates in one organization the various functions of a modern NGO.

It engages in humanitarian work, assisting those immediately affected by conflict and natural disasters.

It implements development programs, seeking to lift communities out of poverty with long-term, sustainable solutions.

Is Oxfam a good charity

Oxfam has also achieved the highest Platinum level transparency and accountability status with GuideStar, a philanthropic research organization that provides unbiased non-profit information for donors.

These rankings place Oxfam among an elite group of charitable organizations nationally.

What sector is Oxfam in

With their global supply chains, extensive resources, insights and influence, companies can make a real difference to the fight against poverty.

That’s why Oxfam works across the private sector, from SMEs to global companies, encouraging business to contribute to a fair, sustainable economy that benefits everyone.

Who is the CEO of Oxfam

Dr Dhananjayan (Danny) Sriskandarajah, CEO I joined Oxfam GB as Chief Executive in January 2019.

I previously led CIVICUS, the Johannesburg-based alliance of civil society organisations with members in more than 180 countries.

Prior to that, I spent four years as Director General of the Royal Commonwealth Society.

Who is the owner of Oxfam

Dr Dhananjayan (Danny) Sriskandarajah, CEO I was born in Sri Lanka in the 1970s and was initially raised in a rural community without electricity or running water.

My family was displaced by the onset of a brutal civil war and I spent time in Papua New Guinea and Australia, where I went to school and university.

What is Oxfam’s mission statement

Organisation aims / mission / values The purpose of Oxfam is to help create lasting solutions to the injustice of poverty.

We are part of a global movement for change, one that empowers people to create a future that is secure, just, and free from poverty.

What services do Oxfam provide?

  • Beating hunger
  • Safe, clean water for all
  • Fighting climate change
  • Health and education
  • Women and gender justice
  • Responding to emergencies
  • The impact of our work
  • More about Oxfam

How much money does Oxfam make a year

Oxfam GB’s total gross income in 2018/19 was £434.1 million – an increase of £6.9 million (1.6%) on the previous year, principally due to this being an exceptional year for legacy income.

Why do Oxfam think climate change is important

Climate change is threatening humankind and pushing people deeper into poverty. We only have 9 years.

The whole world must reduce carbon emissions now. And prevent global warming from becoming a global catastrophe.

What projects and campaigns have Oxfam been involved in?

  • Water for all
  • Equality for women
  • Tackling climate change
  • Beating hunger
  • Health and Education
  • Emergencies

How does Oxfam receive funding

Funding. Oxfam America claims to “rely almost entirely on funding from individual donors, foundations, and corporations.”

Oxfam America has received grants from several wealthy liberal private foundations.

How many Oxfam shops are there in the UK

We open the UK’s first charity shop. Today, 23,000 amazing volunteers run 560 shops nationwide.

As the US Marshall Plan takes effect, most of the famine committees around the UK call it a day.

How much of Oxfam’s money goes to charity

Of every 1 euro donated to Oxfam, 70 cents are directly invested in our humanitarian work, development programs and influencing work.

This is 3 cents more than last year. The remainder covers our operating expenses and is used to invest in our future fundraising.

How many countries does Oxfam operate in

Oxfam works in over 60 countries around the world. We work together with more than 3,500 partner organisations, as well as allies and communities.

Is Oxfam religious

Oxfam Australia is an independent, not-for-profit, secular, community-based aid and development organization, and an affiliate of Oxfam International.

What does the finance department do in Oxfam

Checking, inputting and paying invoices. Problem solving and dealing with queries.

What are Oxfam’s three values

We recognize that there is no economic, social, and environmental justice without gender justice.

References

https://www.theaccessgroup.com/en-gb/blog/nfp-how-to-advertise-your-charity/
https://www.unicefusa.org/about/faq/ceo-salary-email
https://www.oxfam.org.uk/get-involved/campaign-with-oxfam/climate-action/
https://www.oxfam.org.uk/about-us/working-oxfam/what-we-offer/