- Monomyth
- The mountain
- Nested loops
- Sparklines
- In media res
- Converging ideas
- False start
- Petal structure
What is the job of a content strategist
A content strategist job description constitutes planning, designing, creating, editing, and publishing relevant content based on the company’s business objectives and users’ needs.
The strategist’s main job is to develop a content strategy that conforms to and sets out to achieve business goals.
What is the power of story telling
It gives us an opportunity to learn from another person’s experience and it can shape, strengthen or challenge our opinions and values.
When a story catches our attention and engages us, we are more likely to absorb the message and meaning within it than if the same message was presented simply in facts and figures.
What are the first 4 C’s of storytelling
I used to ask what made a great storytelling photograph. Now I ask a similar question about written stories, and the answer keeps coming back with 4 Cs: Concept, Characters, Conflict and Context.
What is a good content strategy
A good content strategy considers a KPI, and then works towards reaching it. It is a roadmap that plans out the exact steps that need to be taken in order to reach that goal.
But of course, even with all the best planning and execution, sometimes, content campaigns don’t meet their KPIs.
What makes a great storyteller
A good storyteller will typically identify their two most salient points and bookend their story with them—they will open with an exciting anecdote to grab the audience’s attention, and then they will make sure the last thing they say is something that can resonate with the audience long after the story is over.
What are the types of stories?
- Overcoming the Monster
- Rebirth
- Quest
- Journey and Return
- Rags to Riches
- Tragedy
- Comedy
What skills does a storyteller need?
- Copywriting
- Impression management
- Directness
- Attention to detail
- Empathy
- Creativity
- Editing
- Strategic thinking
What are 3 qualities of a good storyteller?
- They are enthusiastic, energetic, and confident
- They listen, engage, and interact with the audience
- They empower others
- They are vulnerable, personable, and authentic
- They create strong connections with others
What does gamification mean in marketing
Gamification marketing is an enhanced marketing technique that borrows design elements from games to attract and retain customers.
In gamified marketing, consumers are driven to perform an action because it offers elements of competition or reward.
How do you approach content?
- Keep it Short, Sweet and Scannable
- Make it Interactive
- Freshen Things Up
- Get Social
How do I create a content strategy on Instagram?
- CLARIFY THE LIFESTYLE YOU’RE SELLING
- GET YOURSELF A PLANNING TOOL
- CREATE YOUR CONTENT THEMES
- CHOOSE A POSTING SCHEDULE
- USE SEASONAL PROMOTIONS AND OFFERS
How do I create a content plan?
- Set goals & KPIs
- Decide on target audiences
- Audit your current content
- Identify the best content channels
- Decide on content types
- Determine budget, tools & resources
- Create a content calendar
- Create content
How do you become a content strategist
To become a content strategist, you’ll need at least five years of experience as a digital content manager, web writer or content editor.
In addition, a bachelor’s degree is required. Common majors include English, journalism, communications, marketing creative writing, technical writing and information management.
How do I start making content?
- Choose the right data for your target audience
- Choose the right graph or chart for your data
- Do your research
- Tell a simple visual story
- Don’t add too much data
- Make your main points easy to read and remember
What is a good story starter?
- I didn’t mean to kill her
- The air turned black all around me
- Icy fingers gripped my arm in the darkness
- Wandering through the graveyard it felt like something was watching me
- The eyes in the painting follow him down the corridor
- A shrill cry echoed in the mist
Why are Apple events so successful
Apple has particularly used the Apple event as effective way to announce new products as well as give a glimpse of its future products and strategies.
Its increasing popularity over the years has helped the company gain a wider audience base as well as create a buzz around its current and future products.
How can I improve my content?
- Use keywords based on target audience’s search intent
- Make your headlines irresistible AND helpful
- Improve your writing flow
- Include relevant, interesting images to illustrate your points
- Show the value immediately
- Create an utterly clickable CTA
What is the 5 elements of short story
This song covers the five main elements of a story: setting, plot, characters, conflict and theme.
Whether you’re studying a short story, a novel, an epic poem, a play or a film, if you don’t find these five elements, you’re not looking hard enough.
How can I increase my online content?
- #1 – Add Creative Images
- #2 – Add Facts & Quotes
- #3 – Conduct Interviews
- #4 – Publish Case Studies
- #5 – Add Infographics
- #6 – Write an eBook
- #7 – Record a Podcast
- #8 – Add Videos
Sources
https://letsfindcourse.com/technical-questions/digital-marketing-mcq/content-marketing-mcq
https://contently.com/2020/05/07/4-steps-sell-content-marketing-your-boss/
https://ihworld.com/ih-journal/issues/issue-43/why-storytelling-is-important/
https://www.careerguide.com/career/online-courses/marketing-courses/reasons-to-consider-a-career-in-content-marketing
https://www.foleon.com/blog/5-ways-to-improve-your-content-marketing-efforts
