What Should A Sponsorship Package Include?

  • Nonprofit Mission
  • Fundraising event details
  • Fundraising event goal
  • Target demographic
  • Sponsorship levels
  • Sponsorship benefits
  • Response deadline
  • Contact Information

What are three types of sponsorships?

  • Branding – These opportunities allow sponsors to display their logos to event attendees
  • Lead opportunities – These opportunities give sponsors a way to collect sales leads
  • Networking – With these opportunities, sponsors have a way to get to know attendees one-to-one

How do you write a letter to sponsor sports?

  • An Introduction to Yourself and Your Opportunity
  • The Reason You Got in Touch
  • Information about Your Audience
  • Your Activation and Sponsorship Opportunities
  • A Mention of When You Will Follow Up

Which 2 brands come to mind when thinking about brands who sponsor causes?

  • Pepsi
  • Red Bull
  • Coca
  • Samsung
  • Puma
  • Adidas
  • Reebok
  • Castrol

Who can I ask for sponsorship?

  • Banks
  • Hotels
  • Grocery chains
  • Insurance companies
  • Food brands
  • Beer brands
  • Major retailers
  • Airlines

What should I offer in a sponsorship package?

  • Information about your organization
  • Describe the event
  • Provide a general description of the benefits of sponsorship
  • Make sure that you provide details with respect to specific sponsorship levels, the cost, and the rewards for sponsorship

How do you get a big sponsorship?

  • Research potential sponsors
  • Tell your organization’s story
  • Provide sponsor incentives
  • Reach out to established companies
  • Use data to legitimize your pitch
  • Find the right contact
  • Build a connection over time
  • Follow up

What are the 4 types of sponsorships?

  • Financial Sponsors
  • Media Sponsors
  • In-Kind Sponsors
  • Promotional Partnerships

How much does Nike pay for sponsorship

In 2022, Nike projected that its endorsement contract commitments would amount to around 1.5 billion U.S. dollars.

What are good names for sponsorship levels

Name your sponsorship levels in a way that highlights either your event theme or your organization’s work.

For example, if you are holding an event to raise money for a school, you could name your sponsor levels: Scholar, Essayist, Author, Contributor, Friend.

How much should I ask for sponsorship

Ask for $10,000 to $100,000 from each sponsor. “I see people asking for $1,000,” she said.

“That’s not going to cut it. You’re dealing with a well-paid person in a corporation.

What should I offer a sponsor

On offer could be: provision of membership to key sponsor personnel, admittance to games, invitations to functions, opportunities to present awards, toss the coin, address the players pre match, speak at functions, speak on the PA during an event etc.

What can sponsors get in return?

  • Return on investment (ROI)
  • Audience insights
  • Direct access to ideal customer profile (ICP) data
  • Lead generation
  • Social media/website traffic/focused content strategy
  • Opportunities for sales closes with warm prospects
  • Highlighting a product or service offering
  • Brand building

How do you write a sponsor letter to an athlete?

  • Start with the easy stuff, like the title page and contact page
  • Have niched audience research ready to go
  • Know when to talk about yourself and when not to
  • Make a killer athlete sponsorship package
  • Customize everything you can

How do you market youth sports?

  • Tip #1: Know what you’re marketing
  • Tip #2: Cross-promote between other leagues in the area
  • Tip #3: Offer flexible registration and payment options
  • Tip #4: Invest in advertising
  • Tip #5: Be present in the community
  • Tip #6: Create a website and social media accounts

What sponsors get in return?

  • Increase return on investment
  • Build business relationships
  • Gain valuable insights
  • Expand its content strategy
  • Foster a positive reputation
  • Generate leads
  • Reach sales goals
  • Benefit from association

What can I offer my sponsors?

  • Logos on printed materials like programs, banners and signage
  • A booth space where to sell products or advertise services
  • Names read during announcements
  • Branded swag (pencils, sunglasses, magnets, etc) distributed in event bags
  • Logos on event t shirt

How do you ask for sponsors on social media?

  • Do your research
  • Make a plan
  • Share your sponsor’s messages
  • Create mutually beneficial content
  • Tell a Story
  • Be Honest
  • Hold a contest
  • Express Gratitude

How much should I charge for sponsorship

If you’re brand new and still building a following (but do have an audience), $20-100 is a good starting point (depending on what goes into the sponsorshipsee below) If you have an established, engaged audience, $75-250 is a good place to start.

What is a digital sponsorship

A digital sponsorship is an advertising package that offers your partners the same reach, only in the digital space, and with considerably less effort and expenditure.

Digital sponsorships are a smart addition to sponsorship packages, or as a standalone offer outside of the confines of an event.

How do I approach a company for sponsorship on Instagram?

  • Determine what content you want to post
  • Post consistently on Instagram
  • Create a video resume or video portfolio
  • Determine your Instagram rates
  • Make your Instagram account accessible to brands
  • Make yourself visible to brands
  • Keep up to date with Instagram updates

How do I write a sponsorship proposal?

  • Describe the event in a nutshell
  • Present your target audience
  • Demonstrate your track record
  • Outline your process
  • Suggest some sponsorship packages

What to say when asking for sponsors

Mention common goals As you ask for corporate sponsorship, be sure to highlight how support of your efforts intersects with the business’ larger philanthropic goals.

Show that you both want to help your community and that everyone wins with their sponsorship of your organization, the community included.

What sponsors pay the most?


How do I create a sponsorship package?

  • The Introduction
  • What’s In It For Them
  • What Do You Offer
  • Your Call to Action
  • No Generic Sponsorships
  • Allow Package Customization
  • Include Sponsors in Your Planning

How can I get sponsorship online?

  • 10 Strategies for Finding a Sponsor for Your Online Events or Conferences
  • Find Event Sponsors Who Share Your Company Values
  • Find Event Sponsors Who Work in a Related Field
  • Offer Something of Value to Your Online Event Sponsors
  • Run a Paid Campaign to Find Event Sponsors and Attendees

What companies will sponsor individuals?

  • Banks
  • Hotels
  • Grocery Chains
  • Insurance Companies
  • Food Brands
  • Beer Brands
  • Major Retailers
  • Airlines

How much growth is expected from a global sponsorship perspective 2021

19, 2021 /PRNewswire/ — Global demand for sport sponsorship market size, in terms of revenue, was worth of USD 57.00 Billion in 2020 and is expected to reach USD 89.60 Billion in 2027, growing at a CAGR of 6.72% from 2021 to 2027.

How do you ask for sponsorship donations

I’m writing to ask you to sponsor [part of your event that needs sponsorship].

With [dollar amount], we’ll be able to [insert goal or achievement]. As a thank you, [nonprofit’s name] would also like to offer [incentive] and publically announce your partnership with our charitable organization.

What to say when thanking sponsors

Dear [sponsor’s name], Thank you so much for your recent sponsorship of our organization!

We were thrilled to work with you for the recent [event]. As a sponsor, your contribution is vital to continue our important work.

We cannot succeed without the generosity of supporters like you.