What Is The Difference Between Google Analytics And GA4

Universal Analytics highlights Total Users (shown as Users) in most reports, whereas GA4 focuses on Active Users (also shown as Users).

So, while the term Users appears the same, the calculation for this metric is different between UA and GA4 since UA is using Total Users and GA4 is using Active Users.

How does Salesforce integrate with Google Drive?

Step 1: Enabling Salesforce Files Connect
Step 2: User Access Permissions for Files Connect
Step 3: Creating an Auth Provider
Step 4: Configuration in Google Drive
Step 5: Reconfiguring Auth Provider
Step 6: Creating External Data Source

How do I link my pardot to Google analytics?

Add the Google Analytics tracking code to Pardot assets
Track Google Analytics conversions through Pardot Forms and Landing Pages
Track Google Analytics when using iFrames

Is Google Analytics free vs paid

Google offers two versions of Google Analytics. The standard version of Google Analytics (GA) is free, and the premium version Google Analytics 360 (GA360) is the paid version of Google Analytics with a tier-based pricing.

Both versions can be used for tracking in all Visiolink applications.

What data integration options are available in Salesforce marketing cloud

Data Integration To import (or export) data from SFMC, you have four options: FTP, API, CloudPages, and Manual Import.

What does the Google Analytics connector allow Pardot to do

The Google Analytics connector records details on the Pardot prospect relating to a prospect’s first click.

This includes tags (UTMs): campaign name, medium, source, content, and term. The Google Ads connector also excels in the “first click” territory.

How does Salesforce integrate with marketing cloud?

In a separate window, login to your Sales or Service cloud instance with your user
Navigate to the Marketing Cloud Tab within Salesforce
Click “Connect to Marketing Cloud”

What is the difference between Google Analytics and Google Analytics 360

A main difference between the free and paid versions of Google Analytics is that the paid version, Google Analytics 360, has service-level agreement (SLA) obligations, guaranteeing 99.9% uptime, support, and data freshness.

Is Google a Salesforce partner

Salesforce and Google cloud Google Cloud is a preferred cloud provider for Salesforce. We use Google Cloud to increase the global scale of our services and deliver native integration between our cloud platforms.

What are some disadvantages of Google Analytics?

Accuracy
Missing information
Unwanted information
Approximation
Some tracking needs setting up

How much does Google Analytics 360 cost

What is the Cost of Google Analytics 360? The cost of Google Analytics 360 starts out at $150,000 per year and billed at $12,500 a month.

Costs can increase as well based on the size of the website. The cost also includes the full suite of tools in the Google Marketing Platform.

How do you integrate GA4?

Step 1: Creating New Tags
Step 2: Adding Data Streams
Step 3: Configuring Events
Step 4: Creating Triggers
Step 5: Setting up the Tag Assistant
Step 6: Analyzing Real-time Reports

How do I link Google Ads to Salesforce

Under “Setup,” click Linked accounts. If you’re linking Google Ads to a Salesforce account for the first time, go to “From Google” and under “Salesforce,” click Details and then click Link Salesforce.

Does Salesforce have a KPI dashboard

This dashboard is targeted at service executives and provides insight into important trends, which helps them make staffing and training decisions.

Executives can also monitor performance against set key performance indicators (KPIs), which helps them refine organization goals based on past performance.

Does Salesforce support AMP

For email marketers and developers, AMP will be supported through Salesforce Marketing Cloud and a host of others.

For more information on AMP, tune into AMP Fest to learn more.

How does Salesforce track sales performance

Use the performance chart on the Home page in Lightning Experience to track your sales performance or the performance of your sales team against a customizable sales goal.

What is Salesforce Sales Cloud

What is Sales Cloud? Sales Cloud is a cloud-based application designed to help your salespeople sell smarter and faster by centralizing customer information, logging their interactions with your company, and automating many of the tasks salespeople do every day.

What is Salesforce advertising studio

Advertising Studio helps you engage with your customers and prospects. It includes three applications: Advertising Audience, Journey builder advertising, and Lead Capture.

You can use Advertising Studio to coordinate campaigns with social, mobile, sales, and customer service efforts.

How do I setup a marketing cloud connection?

Click the plus icon to navigate to the All Tabs screen
Click Marketing Cloud
Click Connect to Marketing Cloud
Enter the username and password for the Marketing Cloud API User
Click Login
If successful, you see a screen to configure Marketing Cloud Connect settings

Which of these tiles did Isabelle Add in the Google Analytics 360 Integration dashboard?

Google Analytics Goal tile
Email Performance tile
Google Analytics Ecommerce tile
Google Analytics Usage tile
Google Analytics Content tab

Does Amazon use Salesforce

Through this expanded partnership, Salesforce has chosen Amazon Connect as its preferred contact center technology and will resell Amazon Connect as part of its new upcoming offering, Service Cloud Voice, making it easy for organizations to deliver better customer service at a lower cost.

Does GA360 include BigQuery

One of the key benefits of Google Analytics 4 (GA4) and Google Analytics 360 (GA360) is the integration between Google Analytics (GA) and BigQuery (BQ), a cloud data warehouse within Google Cloud Platform (GCP).

Is Marketing Cloud Connect free

Marketing Cloud Connect is not free.

What is the difference between GA and GA4

You probably know that both GA3 and GA4 use different data models. GA3 data model is based on sessions and pageviews.

In contrast, the GA4 data model is based on events and parameters. Thus both GA3 and GA4 can collect, process, and report the same data differently.

How do I create API event in Salesforce Marketing Cloud?

Create a journey from scratch
Add the API Event onto the journey canvas as the journey’s entry source
Click to open the entry source
Copy the Event Definition Key and provide it to the developer
Configure the journey activities

How do I add Google Ads to Pardot?

Open the Connectors page
Click +Add Connector
Click Google Ads
Click Create Connector
In the popup, log in to Google as an Ads admin, and allow Pardot access
Enter the Google Ads account number
Save the connector
In Pardot, click Verify Now next to the Google Ads connector

Which of the following reports are used measure the productivity of sales rep after sales cloud implementation

Which of the following reports can be used by a sales mgr to measure the productivity of sales reps after a sales cloud implementation?

A lightning sync configuration has been created in an organization to allow sales reps to sync events from Salesforce to Outlook.

Does Apple use Salesforce

Salesforce has been working exclusively with Apple since last year to maximize the Salesforce experience on Apple.

Apple helps Salesforce develop and optimize its apps.

What is Evergage Salesforce

That’s where Evergage Salesforce integration comes in. Evergage is a Cloud-Based Web Personalization software that allows you to create personalized offers and web experiences for your customers based on their click behavior.

Why do we use Salesforce

Salesforce lets you efficiently unify different principal functions of your business so you can achieve customer success.

You can sell, provide service, market, collaborate, know your customers, and build apps on a single platform.

References

https://quizlet.com/435337929/marketing-cloud-admin-google-analytics-360-integration-flash-cards/
https://sarasanalytics.com/blog/google-analytics-vs-adobe-analytics-which-one-should-you-use/
https://hevodata.com/learn/evergage-salesforce/