What Is A Synchronized Data Extension

The synchronized data extension uses the name of the synchronized object and adds the suffix Salesforce_n, where n indicates the number of the copy when used in a multi-org environment.

How do I add contacts to Marketing Cloud

Add contacts to a standard list in Marketing Cloud MobilePush. Navigate to Contacts in MobilePush and select the list to manage.

Click Add Contacts. Repeat the process for importing contacts to a standard list.

What is Google Ads connector

Google Ads allows you to reach potential customers with online ads. The Data studio Google Ads connector enables Google Ads advertisers to access performance report data within Data Studio.

Can we query all contacts in Marketing Cloud

AllContacts is not available for use in the Marketing Cloud going forward. In some prior instances, this data view was created for specific accounts.

It is not a performant solution and our recommendation is that it not be used going forward.

How do I track offline conversions

Conversions from clicks using GCLID Google Ads provides you with a unique ID, called Google Click ID (GCLID), for every click that comes to your website from an ad.

To track offline conversions from clicks, you’ll save that ID along with whatever lead information you collect from the person who clicked your ad.

What are some of the standard Sfmc email Reports?

  • Customer Acquisition
  • Customer Engagement
  • Customer Retention
  • Message Deliverability
  • ROI / Conversion

What is target audience segmentation

Next: Geographic targeting. Audience segmentation divides your campaign’s audience into different groups of users.

These groups are called segments. You can target different ads to each segment and then compare the results.

Segmentation can be based on cookies or device IDs.

What is Salesforce CDP

Salesforce’s own Customer Data Platform, Salesforce CDP, recently relaunched (formerly known as Customer Audience 360).

CDPs allow marketing organizations to have a single and complete source-of-truth around their customer data.

What are attribute groups in Sfmc

Attribute Groups are data sources that are logically grouped together, and they allow you to organize data and configure relationships in Contact Builder.

Where are shared data extensions stored

Shared data extensions must exist in the main Shared Data Extensions folder or a subfolder under Subscribers.

From Shared Data Extensions, create and set permissions similar to other shared items.

How do I bulk delete subscribers from Marketing Cloud?

  • Click Subscribers
  • Click my lists
  • Select the list to delete
  • Click Delete in the list workspace toolbar
  • Click OK

How frequently does the data extension sync with Salesforce

Each data source displays both a name and the external API key for the object.

Use these names to locate your information and manage your synchronized data extensions. Synchronized Data Sources displays row counts during the initial synchronization and refreshes every 30 seconds.

How does Supermetrics work

Supermetrics picks up all the marketing data you need and brings it to your go-to reporting, analytics, or storage platformwhether that’s a BI tool, a spreadsheet, a data visualization tool, a data lake, or a data warehouse.

Supermetrics recognized in G2’s Top 100 Best Software Product awards for 2022.

What is Datorama in Salesforce

Datorama is a cloud-based Business Intelligence Tool from Salesforce. It’s considered a marketing intelligence platform, and it gives marketers a friendly way to access media data specifically.

What is difference between contact and subscriber in SFMC

A contact is a person you send messages to through any marketing channel. A contact typically appears in the All Contacts section, but a contact record can also appear in other locations.

A subscriber is a person who opted to receive communications or belongs to a particular channel.

How do I delete a contact from Salesforce Marketing Cloud

Log in to your Marketing Cloud account and click Audience Builder in the app switcher.

Next, click Contact Builder Then click Contacts Configuration Navigate to the Contact Delete section and click Enabled

Is Datorama part of Salesforce

We’re excited to announce today at DMEXCO, one of the largest and most influential marketing technology conferences in the world, that Datorama is now part of Salesforce Marketing Cloud.

What is pardot in SalesForce

Pardot is a software as a service (SaaS) marketing automation platform by SalesForce offering email automation, targeted email campaigns and lead management for B2B sales and marketing organizations.

Pardot automates common marketing tasks, including: Tracking customer behaviors.

How many population we can create per account in Sfmc

You can create two different populations: one population for the drivers, and another for the riders, since separate marketing efforts and data structures are required for each group or population.

What is the difference between Datorama and Tableau

Datorama helps marketers at brands, agencies, and publishers around the world make smarter decisions everyday.

Tableau empowers people throughout the organization to easily ask and answer questions of their data in real-time, leading to smarter business decisions every day.

Is Sfmc B2B or B2C

SFMC was primarily designed as a B2C platform, however, it has evolved to suit businesses from almost any industry, whether they are B2C or B2B.

SFMC’s B2B users are actually increasing as more businesses expect to engage with their audience in a comparable way to B2C businesses.

How do I link Google ads to Salesforce

Sign in to your Google Ads account. in the upper right corner of your account.

Under “Setup,” click Linked accounts. If you’re linking Google Ads to a Salesforce account for the first time, go to “From Google” and under “Salesforce,” click Details and then click Link Salesforce.

How much does Google 360 cost

What is the Cost of Google Analytics 360? The cost of Google Analytics 360 starts out at $150,000 per year and billed at $12,500 a month.

Costs can increase as well based on the size of the website. The cost also includes the full suite of tools in the Google Marketing Platform.

What is Datorama certification

Datorama Certification is a challenging training process in which every official implementation partner must demonstrate mastery of data concepts to implement Datorama.

Which statement best describes a contact and a subscriber

Which statement best describes a contact and a subscriber? A contact is a person you are going to send messages to.

A subscriber opted to receive communications or belongs to a particular channel.

Is Datorama a CDP

Last week Salesforce announced it is acquiring CDP vendor Datorama and will make it a part of its Marketing Cloud.

Is Datorama a tableau

In the analytics space, the best-known product used to be called Einstein Analytics and was recently rebranded to Tableau CRM (TCRM); this currently sits next to Datorama (acquired in 2018) and Tableau (acquired in 2019).

How do I view all contacts in Salesforce

Next, go to Setup > Customize > Contacts > Buttons, Links, and Actions, click “Edit” next to Contacts Tab, and choose your new page.

Now, when you click on the Contacts tab, it will take you to your last list view.

Simply choose the “All Contacts” view, and salesforce.com will remember this selection for you.

When did Salesforce acquire Datorama

On Monday, July 16th 2018, cloud-based CRM giant, Salesforce, announced that it acquired Datorama, a marketing data analytics tool for more than $800 Million in cash.

Over here at Improvado.io, we’re pretty excited about this news. It means that people are taking marketing data seriously.

What does Datorama do

Datorama allows you to keep track of all your marketing spends, campaign results, and trends.

And the good thing is that no coding skills are needed for its management.

Use Datorama to pull data from different sources, tie campaign metrics to the KPIs, and visualize the results with branded dashboards.

References

https://help.salesforce.com/apex/HTViewHelpDoc?id=sf.mc_es_shared_data_extensions.htm&language=th
https://www.optimizesmart.com/difference-between-google-analytics-and-google-analytics-360/
https://www.jarrang.com/what-is-salesforce-marketing-cloud/
https://help.salesforce.com/apex/HTViewHelpDoc?id=sf.mc_cab_all_contacts.htm&language=en_US