- Mobile app marketing
- In-game advertisements
- Quick-response barcode (QR codes)
- Mobile banner ads
- Proximity or Bluetooth marketing
- Voice marketing
- SMS marketing
How do I start an app marketing?
- Determine a release date
- Conduct market research to understand your customers
- Create user personas
- Conduct a competitive analysis
- Create a website, or landing page
- Outreach initiatives
- Promote on social
- Create a content marketing strategy
How can I improve my mobile marketing?
- Create a Responsive Webpage
- Include an Option to Pay via Mobile
- Launch a Mobile Ad
- Increase the Ways to Interact With Your Brand
- Join Mobile Social Networks
- Make the Most of Marketing via SMS
- Make the Most of Coupons and Discounts
- Mobile App or Mobile Website
How can I promote my app without money?
- Identify Your App’s Targeted Users
- Launch an SEO-Optimized WordPress Website
- Market on Twitter
- Promote on Facebook
- Spread Message on Linkedin
- YouTube/Video Marketing
- Press Releases
- Creative Visual Ideas
How do I attract more users to my app?
- Focus on App Store Optimization (ASO)
- Promote the app on your website
- Create email marketing campaigns
- Lean on social media
- Use in-app and online ads
- Develop a PR Strategy
- Think about Offline Ad Campaigns
How can I market my app for free?
- Utilize app store optimization (ASO)
- Create targeted email marketing campaigns
- Use app store ads
- Use the power of social media – including paid social campaigns
What is the largest mobile advertising platform
1. Google ads. This is one of the most popular advertising platforms on the web.
Formerly known as Google ad words, this advertising platform supports various ad formats such as video ads, banners, in-app and many others.
How do I make my mobile app grow?
- Know your target audience and keep improving your app
- Run offline advertising
- Make the most of your website
- Leverage influencer marketing for app promotion
- Establish your presence on social media
- Grow organically with app store optimization
- Scale your app promotion with paid user acquisition
What are the 4 steps of content strategy?
- Step one: Identify your goals
- Step Two: Customer research
- Step 3: Leveraging the right content management system
- Step 4: Identifying what form your content should take
- Key takeaways
How do I get people to download my app?
- Focus on the User Experience
- Offer a Video Tutorial
- Give Your App an Appropriate Title
- Offer Incentives
- Make It Easier to Use Than a Website
- Use Google Ads
- Keep Directing People to Your App
- Encourage Users to Leave Reviews
How do you calculate marketing budget for a mobile app
To calculate the budget you should first establish how many users you should have, or if your funds are limited, how many you can afford to acquire.
Then you will need the cost per install to arrive to a total daily ad budget.
It is cheaper to get to the top of an app category in a smaller country.
How do I drive traffic to my app?
- Define your landing page
- Start a blog
- Use social media
- Use teasers
- Create a video intro to your app
- Pitch tech blogs
- Ask for app reviews
- Contact writers in the niche
Citations
https://www.optily.com/resources/content/is-instagram-engagement-dying/
https://sixads.net/blog/advertising-on-instagram/
https://blog.hootsuite.com/instagram-ads-guide/
