On July 24th, 2018, Google AdWords became Google Ads. The new Google Ads brand represents the full range…
Cloaking refers to the practice of presenting different content or URLs to human users and search engines. Cloaking…
Simply put, Online Reputation Management (ORM) combines traditional marketing and public relations with search engine marketing; it involves…
Here are some tips to help: Generally, we recommend bidding on important keywords even if you rank for…
Content marketing is important for startups because it helps them get more customers. It does this by creating…
SEO and CEO are entirely different things as one is a title, and the other is a technique.…
Google announced that it had agreed to acquire a company called DoubleClick for $3.1 billion in 2007. The…
SEM is an umbrella term that encompasses PPC but is not limited to only this form of advertising.…
Create Trust & Optimize Content Website Content Optimization Content Marketing Optimization & Images Focus on Content Quality Establish…
Update your keywords list regularly Improve your website’s performance Ensure your website’s secure and accessible Create localized landing…