Pardot Einstein is a set of AI-powered features for your marketing automation through Pardot. Empower your Pardot with…
According to Pardot’s co-founder, David Cummings: Pardot is the Latvian (not Latin!) verb meaning “to market” or “to…
What is Marketing Data Sharing? Marketing Data Sharing (MDS) allows you to restrict which leads, contacts, opportunities, and/or…
Pardot is the Latvian (not Latin!) verb meaning “to market” or “to sell.” I liked that it was…
Pardot provides targeted email campaigns, email automation, ROI tracking, and lead management for marketing organizations. For organizations that…
Search marketing tools help you track how your site and search results rank against your competitors. Add keywords…
Pardot campaigns are thematic touchpoints (similar to “source” in other systems). Pardot campaigns are used to track a…
B2C stands for Business-to-Consumer and refers to goods or services sold by a business to end customers. DTC…
Sandboxes for Pardot are included in Pardot Advanced and Premium editions, and as a paid add-on for Pardot…
In a nutshell, these are the main differences: Pardot is positioned as a B2B platform while Salesforce marketing…