Sleeping rooms at a hotel are considered a perishable commodity. Each night, when a room goes unsold, the…
What’s a good sales velocity number? The answer depends entirely on the organization. Generally speaking, a higher sales…
Contact Your Sphere Re-Engage & Follow Up with Past Clients Attend Community Events Build Your Social Media Following…
What is a Crm system? It’s a platform that connects your different departments, from marketing to sales to…
Profile and buying power of the contact or lead Profile of the lead’s organization Level of need for…
Account-based marketing, or ABM, is an approach to B2b marketing that concentrates marketing and sales resources on a…
An MQL (Marketing Qualified Lead) is a reasonably qualified lead who has downloaded a content offer or interacted…
Key Performance Indicators (KPIs) are the elements of your plan that express what you want to achieve by…
You can calculate the MQL to Sql conversion rate using this formula : (No. of MQLs/No. of SQLs)*100%.…
Simply put, a qualified prospect has: A need. A highly qualified prospect needs your product now or relatively…