Market penetration Market development Product development Diversification What is a growth loop A growth loop is a model…
Publicis Imagine, a division of Publicis Media, is the assigned media agency for Disney+, The Walt Disney Studios,…
Ecommerce segmentation helps businesses discover trends and patterns in successful and unsuccessful steps, and are guides for future…
In marketing, lead generation is the process of capturing contact information of potential customers who are interested in…
The persuasive communication modelA PR model that uses persuasive techniques to elicit a particular response from the target…
Consumer behavior—or how people buy and use goods and services—is a rich field of psychological research, particularly for…
But the truth is, doing e-commerce is hard, and doing it successfully is even harder. Usually at least…
The 4Cs (Clarity, Credibility, Consistency, Competitiveness) is most often used in marketing communications and was created by David…
Calculate the amount of money you spent gathering the impressions needed to generate your leads Add the amount…
As a thumb rule, spends on marketing budget should be ~3-6% of the sales. This is just a…