Offer new customers discounts and promotions Ask for referrals Recontact old customers Network Update your website Partner with…
Your Understanding Of Your Target Market Communicating The Value To Your Customers Watching The Data Focus Passion What…
According to research, the best day to launch a product is a Tuesday, and the best hour to…
Use market analysis to decide on your positioning Understanding and segmenting your target market Identify the buyer’s journey…
Google tag manager (colloquially known as GTM) is a script (or tag) management system that allows you to…
With ABM, marketers (with the sales team) identify target accounts, personalise the marketing and experience, allowing the sales…
Step 1: Identify high-value accounts Step 2: Map individuals to accounts Step 3: Define and create targeted campaigns…
The short and sweet of ICP vs persona is that an ICP represents an ideal business that you…
A go-to-market (GTM) manager is a dedicated leader responsible for managing the go-to-market strategy and process of a…
The ideal customer profile (ICP) defines the firmographic, environmental and behavioral attributes of accounts that are expected to…