Consumer Buyer Behaviour – Buying behaviour of final consumers – Individuals and households that buy goods and services…
The marketing mix, also known as the four P’s of marketing, refers to the four key elements of…
What is PESTLE? A PESTLE analysis is a tool used to gain a macro picture of an industry…
Listen to your customers Know your competition Be honest and fair in your self-evaluation Recognize that customers are…
Green Design Green Positioning Green Pricing Green Packaging Green Disposal Why is environmental marketing important Thorough knowledge of…
In our daily life, communication helps us build relationships by allowing us to share our experiences, and needs,…
External opportunities provide your organization with a means to achieve its organizational goals and mission. External threats can…
An internal marketing environment consists of factors that fall within your control and impact your marketing operations, including…
The four factor psychology such as clearness, specific, involvement, and easiness. How can you improve buying behavior? Identify…