You Guarantee Safe or Safety Best Proven Health or Healthy Save How do you describe an advertisement The…
Objectives of Coca-cola campaigns informing and educating consumers and buyers. Encouraging a liking for the company’s products over…
The six major modes of communication in marketing include advertising, digital marketing, direct marketing, personal selling, public relations…
There are basically 4 types of marketing channels: direct selling; selling through intermediaries; dual distribution; and reverse channels.…
If you want your business to succeed, you absolutely must focus on three key variables: people, process, and…
Brand reputation management is the process of monitoring how consumers perceive your business and taking strategic action when…
The four Ps of marketing are: Product: What you sell. Could be a physical good, services, consulting, etc.…
Secondary message – refers to the unintentional content, both verbal and nonverbal. Auxiliary Message – refers to the…
The director of marketing and communication (or Marketing Communications Director) is in charge of all facets of a…
A marketing mix includes multiple areas of focus as part of a comprehensive marketing plan. The term often…