Examples of strategic communications Traditionally, businesses might write and distribute a press release to local media about a…
Lead Generation Landing Page Content Marketing Social Media Editorial Calendar Influencer Collaboration Email Marketing What are the 4…
Calvin Klein: “Obsession” (1986) Apple: “1984” (1984) Coca-Cola: “Hey Kid, Catch!” (1979) Metro Trains: “Dumb Ways to Die”…
Website Design and Layout Content is king Solving problems and sharing ideas over blogs Search engine optimization (SEO)…
Champion social responsibility Never forget Inbound Marketing Create more short-form videos Let customers hear from you Create delightful…
Inbound marketing is a business methodology that attracts customers by creating valuable content and experiences tailored to them.…
A director of communications or communications specialist may need a bachelor’s degree in communications, public relations, marketing, or…
Quick definitions of ATL, BTL and TTL marketing: Atl marketing definition: Above-the-Line Marketing – widespread brand-building advertising. BTL…
Television. An average person spends 30 minutes reading a newspaper and 10–15 minutes on the audio devices. After…
Choose your objective Select your audience Decide where to run your ad Set your budget Pick a format…