Secondly VW were able to take advantage of economies of scale thanks to high volume sales in Europe…
Another important basis for the segmentation of the automobile sector is demographic segmentation. Demographic segmentation provides a base…
Appreciation, openness, responsibility and integrity are the corporate values of Audi. These values illustrate that the Audi Group…
BMW drivers areā¦ According to YouGov, BMW drivers are most commonly male, aged 40-59, and live in East…