Omnichannel marketing is the seamless integration of branding, messaging, and online and offline touchpoints as consumers move down…
Market Target Unilever products target every single consumer in the market ranging from small children to the elderly.…
As the world’s largest social media site, Facebook is perhaps the most obvious platform for influencer marketing. Facebook…
Average cost of a sponsored TikTok post by audience size In 2021, nano-influencers charged right around $800. Micro-influencers…
This is a surprisingly common question given that it’s a very common practice. Are you allowed to have…
True influence requires two things: audience and advocacy. Advocacy is driven by the depth of conviction, and influencers…
There are a few reasons for this: It takes 24-48 hours for newly created or edited ads to…
Are Instagram Ads Worth the Price? Advertising on Instagram is an order of magnitude cheaper than other marketing…