How Do You Create A UTM?

  • Navigate to your Analytics Tools
  • Open the Tracking URL Builder
  • Open the Tracking URL form to create a new UTM code
  • Fill in each attribute of your UTM code and click “Create.”
  • Use the shortened link in your marketing campaign
  • Measure your success

What are value metrics

A value metric is an indication of how your customers perceive the value of your product or service.

Value metrics are a group of metrics that affect the price you charge for your subscriptions or SaaS products.

Value is what buyers choose to pay (or not pay) for.

Is Time to market a KPI

What is Time-To-Market? It’s a KPI—used mostly by the business—to measure the time required to move a product or service from conception to market (until it is available to be purchased).

The process is the combined efforts of all stakeholders, product management, marketing, and so on.

What is a value matrix

The Value Matrix is a relative ranking against competitors rather than an absolute ranking.

This matches the user buying process of comparing the features and usability among the vendors under consideration against the cost of the solution.

What is launch checklist

What is a product launch checklist? A product launch checklist is a list of action items that need to be completed in order to successfully release a new product to consumers.

It helps you think through the steps, processes and assets that you and a team need to complete prior to any product launch.

How can I increase my market speed?

  • Implement a well-defined yet scalable process
  • Automate Essential Processes
  • Use Outsourcing
  • Minimum Viable Product First
  • Aim to Remain Flexible

What are the 4 growth strategies

The four growth strategies These are Product, Placement, Promotion and Price. Where the Four Ps focus on audiences, channels & pricing, the Ansoff Matrix is more effective for a broader view of markets and uses the older Four P framework within each of the 4 Ansoff quadrants.

What is speed strategy

Speed-based Strategies, or rapid responses to customer requests or market and technological changes, have become a major source of competitive advantage for numerous firms in today’s intensely competitive global economy.

What is value proposition

A value proposition is a simple statement that clearly communicates the product or service benefit you promise to deliver to your customers.

It’s ultimately what makes your product attractive to your ideal customer.

How can I increase my FMCG distribution?

  • Improve visibility
  • Pro-active field service
  • Eliminate back-office administrative delays
  • Smart Connectivity

What is Analyzify

Analyzify is a #Shopify app that helps merchants to have a seamless and accurate data analytics setup.

The Analyzify app connects Shopify stores with Google Tag Manager by using advanced data layers.

What are the 5 stages of growth?

  • traditional society
  • preconditions for change
  • take-off
  • drive to maturity
  • mass consumption

What tools can you use to test a tag?

  • Developer Tools
  • Tag Debugger
  • Automated Web Analytics Audit

Should I add Google Analytics to every page

Conclusion. You do need to put Google Analytics on every page that you are interested in tracking.

Depending on what website builder you are using, it is done automatically for you.

What is impact matrix

An impact effort matrix is a decision-making tool that assists people to manage their time more efficiently.

Each potential idea, strategy or project is assessed based on the level of effort required and the potential impact or benefits they will have.

What are the 4 channels of distribution

There are four types of distribution channels that exist: direct selling, selling through intermediaries, dual distribution, and reverse logistics channels.

Each of these channels consist of institutions whose goal is to manage the transaction and physical exchange of products.

References

https://www.groupmap.com/portfolio/impact-effort-matrix
https://resources.observepoint.com/blog/tools-test-web-analytics
https://productdistributionstrategy.com/types-of-distribution-channels/
https://help.shopify.com/en/manual/reports-and-analytics/google-analytics/google-tag-manager
https://www.wrike.com/go-to-market-guide/building-go-to-market-team/